Making it happen, like you're some kind of magician or uber-talent. Ah sure it's a great and overused expression. I remember a 'making it happen' event one day a long time ago, back in the early 90s. Now there may be a wee bit of embellishment here but honestly, I'm telling it like I remember.
Well it was a sort of 'soft launch' day for the press. I dunno how many were there but I was told there was a lot. Now I wasn't there cos "there" was Hong Kong and I luckily escaped being exiled there for professional duties due to having to attend a wedding back home. Anyhow, we were doing a much-publicised demo of the service to the customer and press corp. There was a slight catch - it kept falling over about every third time we used it and we hadn't quite solved this yet. The workaround was cunning and brilliant. The audience watched as short messages whizzed from one cell phone to another in the room and they were stunned. Well you have to remember that this was about 15 years ago now and SMS was cutting edge. Went down a storm. Thanks to the fact that there was a guy at the press demo, sitting under the large, main table which was draped by sheets like a tablecloth so he was hidden from view - he deleted every short message after it was delivered so we never hit our problem. Brilliant. I still think someone was winding me up.
And from that very dodgy opening, we have a product and service that now delivers billions of short messages every day the world over. Who'd have thought it at that time. Sure the whole idea of SMS in those days was not to use it as a communication medium in its own right but as a means to stimulate greater network usage. If you couldn't get a call thro' to someone, you'd send them an SMS. They'd get it when they were back in coverage or their phone was turned on again and they'd call you back. So, I did help to 'make it happen' tho' it wasn't quite what we thought we were making. You never know for certain how an emerging technology will be used. I guess that's exciting in a nerdy kind of way and a good reason to make something happen.
On and I've no real point. It just seemed like a good title for this ditty.
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